Horizon Christian Academy Signs Sports Marketing Agreement with SMG to Offer New Advertising Opportunities

By November 29, 2017 Uncategorized

Edwardsville, IL, November 28, 2017- Horizon Christian Academy, home of the Jaguars, in Fort Wayne, IN has signed a sports marketing agreement with Sports Media Group (SMG), a sports marketing division of Nevco Sports. In conjunction with the agreement, the Jaguars upgraded to a brand new Digital Scorers Table with static and digital advertising opportunities, just in time for their 2017 – 2018 winter indoor sports season.

Horizon Christian Academy will leverage their new 16′ Digital Scorers Table to generate revenue for the school, while promoting local businesses and supportive organizations in the community by simply displaying their table at all home indoor athletic events, and connecting it to Wi-Fi once a week to receive new ads. The new equipment will stretch across the sidelines at the HCA Gymnasium at center court.

SMG’s proprietary software operates the table, requiring no hands-on work from athletic personnel during the game. The table is safe, lightweight, and capable of withstanding high speed and heavy weight impacts for anything a live, action-packed game can throw at it. SMG will manage the day-to-day sports marketing operations like prospecting to sponsors, negotiating inventory rates, reviewing contractual legal agreements, outlining graphic design specifications, and ensuring content “proof of play” with advertisers, allowing athletic personnel to focus on other responsibilities.

Horizon Christian Academy’s 16’ Digital Scorers Table consists of 100’ of digital space, allowing them to make the most of their courtside by displaying inventory spots for sponsors, advertising, and donors. The table also features 4 static signs that provide the school with an opportunity to showcase premier supporters prominently at every game. SMG partners with Horizon Christian Academy to bridge the opportunity for companies to advertise their brand in a family-friendly setting to the local community.

Check out the graphic rendering below and be sure to visit www.thesportsmediagroup.com to learn more about their sports marketing program.

About Horizon Christian Academy: Horizon Christian Academy is an Indiana Department of Education accredited institute serving grades Pre-K – 12 out of Fort Wayne, IN. Their curriculum includes academics, Christian leadership and servant hood.

About SMG: Sports Media Group (SMG) is a sports marketing company that connects fans and sponsors to assists schools in generating advertising and sponsorship revenue. SMG works with schools to bring valuable sponsorship and advertising opportunities to businesses and organizations, and bridges the opportunity for companies to advertise their brand in a family-friendly setting to the local community. SMG is truly different than other sports marketing companies because we do 100% of the advertising sourcing for schools and we partner with the country’s top manufacturer for scoring equipment and accessories.

If you would like more information about this topic, please contact Abby England at 618-659-7513 or email AEngland@nevco.com.